woodstar, low proof drink for wine lovers.

crafted. refined. adored.

Created by wine lovers for wine lovers, Woodstar creates a new category: low proof drinks. Blended by a fourth generation Master Liquoriste in the cognac region of France, Woodstar has all the social hallmarks of a fine wine without the limitations.

Hand Holding Woodstar Drink
Business Card of Woodstar Drink
Woodstar 75cl and 25cl

a socially acceptable way to spend time together.

Frustrated by the lack of choice for non-drinking occasions founders Simon, Andrew and Gilles set to work crafting Woodstar. Their passion inspired us to build a brand which could help shift consumer opinions of non or low alcohol drinks. Together, we’ve created an icon for a new category.

Promotional Leaflet for Woodstar Drink
Promotional Leaflet for Woodstar Drink
Pile of Books with Woodstar Drink
Cheese Board and Woodstar Drink

design, create, launch.

We launched the brand with a single-minded website mywoodstar.com designed to showcase the lightness of the drink and crafted nature of its origins.

 Homepage for Woodstar
Homepage for Woodstar
Homepage for Woodstar
Hummingbird Woodstar Drink
Wine Glasses and Woodstar 25cl Drink

brand strategy / brand design / packaging design / point of sale / advertising / website design / photography